The shaping of form: exploring designers’ use of aesthetic knowledge
File(s)Stigliani and Ravasi_Org Studies_forthcoming.docx (4.5 MB)
Accepted version
Author(s)
Stigliani, I
Ravasi, Davide
Type
Journal Article
Abstract
Research on design and designers has emphasized the tacit nature of the aesthetic knowledge that these professionals draw upon to make decisions about formal properties of objects and spaces, but is less clear about how design teams address the difficulties associated with expressing and sharing this type of knowledge. A ten-month ethnography in a design consultancy revealed a range of multimodal and cross-modal ways in which members of a design team compensate their imperfect capacity of articulating verbally their aesthetic knowledge in order to enable creative collaboration. In so doing, our study offers two main contributions. It illuminates the interplay between designers’ aesthetic experiences, visceral responses and intuitive cognitive processes that enable designers to draw upon their aesthetic knowledge to support the collective accomplishment of their task, and provides an interpretation of the design process as a form of ‘creative’ intuition driven by emotional reactions to environmental stimuli and emerging formal solutions.
Date Issued
2018-06-01
Date Acceptance
2017-12-07
Citation
Organization Studies, 2018, 39 (5-6), pp.747-784
ISSN
1741-3044
Publisher
SAGE Publications
Start Page
747
End Page
784
Journal / Book Title
Organization Studies
Volume
39
Issue
5-6
Copyright Statement
© The Author(s) 2018. The final, definitive version of this paper has been published in Organization Studies by Sage Publications Ltd. All rights reserved. It is available at: https://journals.sagepub.com/doi/10.1177/0170840618759813
Subjects
Social Sciences
Management
Business & Economics
aesthetic experience
aesthetic knowledge
creativity
design
intuition
tacit knowledge
DECISION-MAKING
ORGANIZATIONAL AESTHETICS
PRODUCT DESIGNS
INTUITION
INNOVATION
SENSEMAKING
THINKING
CONTEXT
OBJECTS
1503 Business and Management
Business & Management
Publication Status
Published
Date Publish Online
2018-04-02