BBA

Bachelor of Business
Administration
BBA at
MIT-WPU

MIT World Peace University is one of India's premier centers of higher

learning, with a rich legacy of 40 years of fostering world-class academic
excellence and over 100,000 alumni worldwide.
The School of Business at MIT-WPU is consistently ranked among the top
5 Business Schools in India, offering a wide range of BBA and MBA
programmes that instill strategic planning, entrepreneurial skills, business
acumen, and an eye for innovation in existing business systems and
corporates. Residential BBA programme provide effective management
training through industry-oriented curriculum, curative pedagogies, and
hands-on training, as well as a variety of core, interdisciplinary, and elective Highlights
courses and skill-based certifications.Students are trained by renowned
academicians and industry experts to develop industry-driven skill sets
Case-based learning approach
that allow them to enter the corporate world with confidence.
Exposure to the corporate world through industry visits, summer internships, and
live projects
Hands-on training is provided to BBA students at MIT-WPU through live
Embedded ability enhancement courses in the curriculum to train students for the
projects, industry visits, capstone projects, modular courses taught by IIM
professional corporate world.
faculty, summer internships, international credit programmes, seminars on
Business simulation course in collaboration with Capstone or marketplace, USA
career opportunities, ability enhancement courses, Tally certificate from
Mandatory summer internship of 4-6 weeks
TallySolutions, and a variety of other value-added courses. Through a
Guest lectures, seminars, and workshops by eminent corporate leaders
Business Simulation Course in collaboration with Capstone or
Strong Mentor-Mentee System to support students.
Marketplace, USA, students are also prepared to face the challenges of
Special classes for CAT/GMAT/ATMA/XAT/CET preparation
starting and growing a business. BBA students also receive seed funding to
Dedicated Centre for Industry-Academia Partnerships to support students through
help them recognize their business ideas.
structured assessments, training, and grooming activities for internships and job
placements.
All programmes at MIT-WPU's School of Business are fully residential in
MIT Pune Technology Business Incubator (TBI) to support early-stage
the city of Pune that has pleasant weather all year and combines the best
entrepreneurs, and students through funding, mentoring, and network connection.
of metropolitan corporate dynamics with a vibrant academic ecosystem.
Rural, National and International immersion programmes
Academic Partnerships

The Department of Business, School of Management at MIT-WPU, has partnered with

top international universities, demonstrating its commitment for a truly global
education. These agreements allow students to participate in student and faculty
exchange programmes, summer and winter programmes, research associations, extra
credit programmes, and other activities.
The School of Management is affiliated with the international universities listed below.

Deakin University, Virginia Commonwealth

Melbourne, Australia University, USA

Macquarie University, Lamar University,

Sidney, Australia Texas, USA

University of La Trobe, Teesside University,

Victoria, Australia UK

Utah Valley University, IMT Mines Albi,

Utah, USA France

University of Texas, Vrije Universiteit,

Texas USA Netherland

University of Wisconsin, Central University,

Wisconsin, USA Beijing, China
Dean’s Message

My dear leaders of tomorrow, today we are dwelling in a very

exciting and challenging time where innovation and technology
have become an integral part of every aspect of life and have made
the world more integrated with nature, resulting in the globalisation
of economies. This growing globalisation of economies has led to an
elevated quest for universal leaders who have the knowledge,
attitude, flexibility, and skills to succeed in the real world.

The School of Business-UG is dedicated to transforming students

into the leaders who will fill this demand by offering a
teaching-learning experience that is contemporary,
industry-oriented, and pertinent to the current needs. It is our
endeavour to develop an ecosystem conducive to the creation of a
learning environment that is both competitive and nurturing. We
encourage our students to share their opinion, question
stereotypes, be inquisitive, and speak their mind.

Although my entire team of dedicated and highly qualified faculty

members, along with the supporting staff, will always be there with
our students, I feel inclined to emphasise that ultimately it is the
responsibility of the individual to learn. Glory does not come easy.
Our students will be pushed to their limits not only by the
experienced faculty but also by dynamic peer groups. We assure a
quality education with rigour that will prepare students for the
tougher battles in the real world.

At the School of Business-UG, we are very clear about what we

want our students to be. We want them to be successful managers,
CEOs, or COOs, but before that, we want them to be good citizens
with strong values, high ethical standards, and strong character. To
ensure this, we offer a unique course on peace, yoga, etc. Our
curriculum ensures that development is holistic in nature, and
students enjoy every moment at the School of Business-UG. I
assure them that they are going to have a truly life-transforming
experience with us.
Be polite, be courteous, be humble but be firm.

Dr. Deependra Sharma

Dean
School of Business-UG
ACADEMIC
PROGRAMMES

BBA Digital
Marketing

The Bachelor of Business Administration degree in

Digital Marketing, designed by leading marketers and
industry professionals, prepares students for the
challenging and ever-changing fields of digital
marketing. Students are prepared to navigate the
complex new media environment and identify the
most effective strategies for using innovative
campaigns to reach a large, dispersed audience. The
course is intended to teach students the
fundamentals of marketing management, ideation,
creative planning, and creative expression, which they
can apply on a variety of traditional and emerging
digital platforms. The degree prepares students for a
variety of careers, including Marketing Executives,
Marketing Managers, Product Managers, Brand
Managers, Advertising Managers, and Marketing
Communications Managers, among others.

Duration: 3 years

Fee: `2,80,000/-
ACADEMIC
PROGRAMMES

BBA Entrepreneurship and

Family Business Management

The MIT-WPU BBA Entrepreneurship and Family

Business Management programme combines
entrepreneurial specializations with traditional
Family Business subjects. The course, designed by
industry experts, instills in our students the
competencies and skills necessary to expand their
businesses nationally and internationally. Graduates
of the BBA Entrepreneurship and Family Business
Management programmes can work in traditional
businesses or start their own ventures because they
are well-versed in business and management
operations. This programme also prepares students
for careers in Family Business Management,
Marketing Management, Finance Management,
Accounting, IT (Information Technology), Computer
Application, and Organizational Behaviour.

Duration: 4 years

Fee: `4,00,000/-
ACADEMIC
PROGRAMMES

BBA Global Business &

Management

The BBA Global Business & Management degree

programme is a four-year programme designed in
accordance with the NEP 2020. It focuses on
business research and prepares graduates for the
industry's competitive and complex challenges. This
comprehensive programme includes classes in
marketing, finance, human resource management,
basic mathematics and statistics, business
communication, business analytics, advanced excel,
economics, entrepreneurship, and research
methodology, among other subjects. The curriculum
is designed with an ever-changing global market in
mind, and it produces professionals who can
effectively identify, solve, control, prevent, and
correct a variety of issues in Indian and international
businesses. Management Analysts, International
Brand Managers, Global Business Managers,
International Logistics Managers, Financial Analysts,
and Policy Analysts are among the jobs available to
BBA Global Business & Management graduates.

Duration: 3 years

Fee: `2,80,000/-
ACADEMIC
PROGRAMME

BBA Branding and

Advertising

The BBA in Branding and Advertising programme is

an excellent blend of humanities, business, and
marketing. It combines the essential components of
branding and advertising in a truly multidisciplinary
manner, including financial management, marketing
strategy, creativity, and entrepreneurship. In this
application-oriented programme, students work on
real-world brand management and advertising
challenges, which serves as a springboard for many
successful careers and positions such as Marketing
Strategists, Brand Managers, PR Specialists,
Marketing Managers, Advertising Managers, Market
Analysts, and Sales Managers.

Duration: 4 years

Fee: `4,00,000/-
ACADEMIC
PROGRAMME

BBA
International Business

The BBA in International Business at MIT-WPU

prepares students to develop a keen eye for changes
and developments in the international market.
Students learn how to manage global companies and
develop growth strategies in response to the
changing economy and market needs. With
corporations going global at such a rapid pace,
graduates in International Business have a lot of
opportunities. They are also prepared to become
entrepreneurs in a variety of product and service
industries, such as export/import, supply chain
management, transportation and distribution, port
logistics management, banking and finance,
international marketing, patents and designs, and
packaging.

Duration: 3 years

Fee: `2,80,000/-
ACADEMIC
PROGRAMMES

BBA Global Marketing and

Event Management

The BBA in Global Marketing & Event Management at

MIT-WPU is a specially designed degree that allows
students to gain expertise in two important and
growing fields: global business and event
management. Students are honed in the domains of
brand management, public relations, business law,
event planning and management, marketing, financial
accounting, event coordination, media, law, and so
on, with a syllabus curated by eminent industry
leaders. Students are taught how to market products
and services as well as manage events on a national
and international scale.The hybrid nature of this
programme will provide students with skills and
abilities necessary for global sustainability and
growth in a competitive world. Marketing and
branding skills are taught to students for any
company or product, exhibitions, political campaigns,
summits, sporting events, conferences, wedding
ceremonies, concerts, fundraisers and charity, fashion
shows, marketing campaigns, and so on.

Duration: 3 years

Fee: `2,80,000/-
ACADEMIC
PROGRAMMES

BBA Banking Finance and

Insurance

The BBA in Banking, Finance, and Insurance

programme at MIT-WPU is ideal for those interested
in learning about the banking industry as well as
finance and insurance. MIT-WPU has partnered with
leading banks and financial institutions such as the
RBI, SBI, BOI, HDFC, AXIS, ICICI, and YES Bank to
provide students with hands-on experience through
world-class internships and placement assistance.
They also receive specialized training to help them
prepare for competitive exams such as the IABF and
IIBF. The programme also includes interactive
sessions with industry experts and prepares students
to work as Investment Banking Analysts, Front Line
Officers, Credit Analysts, Insurance Investigators,
Equity Managers, Associate Manager/Executives,
Agency Managers, and Operations Analysts.

Duration: 3 years

Fee: `2,80,000/-
ACADEMIC
PROGRAMMES

BBA Business
Analytics

The BBA in Business Analytics programme provides

students with the necessary skills for today's and
tomorrow's markets. Through extensive use of
analytical tools, the programme intends to train
students to analyze complex business problems and
assist in critical decision-making. MIT-WPU BBA-BA
is a one-of-a-kind course designed for students
interested in exploring the conceptual side of
business and gaining expertise in data-driven
business solutions. The business simulation course,
offered in collaboration with Capstone or
Marketplace, provides students with hands-on
experience and pre-employment training
programmes to help them develop into competent
professionals. Students will be prepared for positions
such as Big Data Analytics Architect, Big Data
Engineer, Financial Analyst, Marketing Analytics
Manager, Business Intelligence & Analytics
Consultant, Analytics Associate Metrics, Analytics
Specialist, Database Administrator, Fraud Analyst,
Retail Sales Analyst, Data Scientist, Data
Visualization Analyst, and others.

Duration: 3 years

Fee: `2,80,000/-
ACADEMIC
PROGRAMMES

BBA Global
e-Business

The cutting-edge BBA in Global e-Business at

MIT-WPU provides in-depth knowledge and
understanding of the business digital ecosystem. It
connects business concepts to various digital
platforms for trade, business, information, and
communication. With a thorough understanding of
global business transformations, this programme
aims to develop and implement digital solutions that
can improve existing businesses. This degree would
improve students' competencies by allowing them to
nurture and grow any business into leaving global
footprints via relevant digital channels. Online
Marketing Managers, Social Media Consultants,
E-Marketers, Promotion Managers, E-Business
Consultants, Brand Managers, Client Servicing
Managers, Account Managers, Business
Development Managers, and Media Strategists are
just a few of the careers available to students.

Duration: 3 years

Fee: `2,80,000/-
ACADEMIC
PROGRAMMES

BBA
HR

The BBA in Human Resources at MIT-WPU,

developed in collaboration with industry experts,
helps students learn the critical skills of hiring and
managing appropriate human resources for the best
interests of the organization. The curriculum is
intended to familiarize students with both the
corporate and cognitive aspects of the profession.
The specially designed courses, as well as the
hands-on projects and internships, ensure that
students have the foundations for effectively
managing a workforce. After successfully completing
the course, students can pursue lucrative careers as
Human Resource Managers, Human Resource
Generalists, Staffing Directors, Technical Recruiters,
Compensation Managers, Employee Relations
Managers, Employment Managers, and so on.

Duration: 3 years

Fee: `2,80,000/-
Eligibility

HSC (10+2) from any stream with English as

passing subjects and minimum 50% marks (45%
for reservation category) in aggregate in 12th
standard. OR

Two years / Three years Diploma of Board of

Technical Education or its equivalent with
minimum 50% marks (45% for reservation
category) in aggregate. OR

Minimum Competency and Vocational Courses

(MCVC) with minimum of 50% marks (45% for
reservation category) in aggregate.

Scholarship

MIT-WPU awards scholarships to deserving

students based on their academic performance,
performance in required National Level Tests, and
performance in the MIT-WPU internal test-
MIT-WPU CET for the academic year 2023-24.
These scholarships are valid for the duration of the
programme.

The categories of Merit Scholarships are

Dr. Vishwanath Karad Merit Scholarship
AY 2023-24
MIT-WPU Merit Scholarship AY 2023-24
Scholarships to Elite Sportsperson
AY 2023-24
Scholarship Awarded to Wards of MIT-WPU/
MAEER’s Staff Members

For more information visit https://admissions.mitwpu.edu.in/scholarship/

Placements

The Training and Placement Cell at MIT-WPU plays

a crucial role in locating job opportunities for
students who complete their BBA by inviting
reputed firms and organizations looking for adept
professionals. MIT-WPU has been successful in
maintaining high placement statistics over the
years.

The Placement Cell organises regular career

guidance programmes for all students. The cell also
arranges training programmes including Mock
Interviews, Group Discussions, Communication
Skills and multiple workshops.

Top Recruiters

Internship

Experiential learning is an integral component of learning at

MIT-WPU. The students get an opportunity to apply their knowledge
through a mandatory 4-6 weeks internship incorporated within the
BBA degree between the end of April and mid-July after their second
year of college. This internship aims to provide a platform to integrate
classroom knowledge with related practical applications and skills in a
professional ecosystem. The students get a chance to access
real-world practical learning that instill critical perspectives for
rewarding future career pathways.
Life at Campus Rural Immersion Programme

MIT-WPU ensures that the campus, course MIT-WPU's rural immersion programme is a
curriculums, and activities enhance a student’s unique educational opportunity that helps
learning experience and make them physically fit, students understand and address the
mentally sharp, and spiritually elevated. challenges faced by rural communities.
During the programme, students visit a
village and learn about the local culture,
community, and landscape. They work on
various projects, such as optimising
irrigation systems, conserving and storing
water, recycling waste, and using solar
power, to improve the rural environment.
This hands-on, real-life learning experience
helps students develop critical thinking,
problem-solving, and community awareness
skills. It also helps them gain a deeper
understanding of rural society and how
their knowledge can lead to innovative
solutions. Through these programmes,
students learn how to bridge the gap
between urban and rural areas in India.
R.I.D.E. Bharatiya Chhatra Sansad

R.I.D.E is a one-of-its-kind conclave annually conducted and hosted by the Innovation MIT-WPU’s flagship social initiative and
Club of MIT-WPU to expand the horizons of education beyond academics and open the brainchild of Shri. Rahul V. Karad, the
pathway for students towards entrepreneurship. The conclave is meant to expose Bharatiya Chhatra Sansad (BCS) is an
students to the emerging research, entrepreneurship, design thinking and innovation in annually conducted national level event
various fields. The 5 day conclave witnesses a footfall of over 10,000 students and which aims to regenerate youth’s interest in
showcases over 100 start-ups from various sectors including technology, design, the country's political system, governance
healthcare, agri-tech, sustainable energy and retail. More than 50 experts from the and administration. This non-political
venture capital industry address students about the changing face of start-ups, platform aims at sensitising the youth to the
innovations and the evolving market trends to encourage out-of-the-box thinking by changing social and political landscape of
simulating a real-world start-up environment. the country through debates, discussions,
addresses from eminent personalities
including the chief ministers and governors
of various Indian states, union ministers and
members of the parliament. The BCS is also
a platform to honour many young sarpanch,
local leaders from different parts of the
country, and social workers who have
brought about a positive change in their
localities and the lives of the people. The
sansad witnesses participation of students
from around 25,000 institutes in India.
Other Events at MIT-WPU Students’ Clubs at MIT-WPU

MIT-WPU is known for its dynamic and engaging academic and extracurricular events, MIT-WPU is home to a diverse and active student community, with a wide range of clubs
which provide students with numerous opportunities to learn, grow, and get involved in and organisations catering to a variety of interests and passions. These student-led clubs
their community. In addition to the well-known events R.I.D.E. and BCS, there are over provide opportunities for students to get involved, make new connections, and develop
100 student-led events that take place at the university throughout the year. These their leadership skills.
events cover a wide range of interests and topics, from cultural festivals and guest Majorly, there are 5 categories of clubs at MIT-WPU; cultural, social, sports, co-curricular
lectures to community service projects and sporting events. By participating in these and NCC/NSS clubs which provide students with opportunities to learn about and
events, students can gain valuable skills, make new connections, and become more active explore their specific areas of interest.
and engaged members of the MIT-WPU community. Some of the events are as follows:

Design Xpo 2 Aarohan

Some examples of clubs at
1 MIT-WPU include:

3
Kala Mehfil 4 Hackathon

The Innovation Club, which hosts events and workshops

related to entrepreneurship and innovation
National Conference on
5 Media and Journalism 6 Abhivyakti
The Art and Photography Club, which brings together
students with a shared interest in artistic expression

The Sports Club, which organises sporting events and

7
TEXEPHYR 8 Tesla
activities for students to participate in

The Cultural Club, which celebrates the diversity of the

MIT-WPU community and promotes cultural exchange
9
Techogenesis 10 RoboCon
Aatman - It is the only Mental Health Club of MIT-WPU,
Pune, that is led by the students of the Psychology
department.
Social Leadership
11
Science Expo 12 Development Program (SLDP) Team Dart - Team DART is a motorsports team of MIT
World Peace University which annually participates in a
competition named Rally Car Design Challenge (RCDC)
World Parliament of Science, Bharat Asmita
13 Religion and Philosophy 14 National Awards
organized by professional industry sponsors

National Women’s International Symposium

15 Parliament 16 on Law and Peace By joining a club or team, students learn to make the most of their time while engaging
their mind and developing their skills, making meaningful contributions to the community
at large. These clubs also participate in national and international competitions and have
won various awards, ranks and recognition on numerous platforms.

17
Vidhi-Manthan 18 Peace Marathon

19 Sports Summit 20 And many more

Peace Studies Admission Process

The mandatory peace studies module at

MIT-WPU aims to provide students with a
holistic education that integrates various
disciplines for their personal development.
Through this module, students gain a greater Apply online on admissions.
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and interdependence of mind, matter, spirit, registration form
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In addition, the peace studies module (Pay application form
introduces students to various yoga
Fees - Rs.1500)
practices that help them develop their
information base and cognitive abilities, as
well as their critical thinking skills and Receive Entrance
personality. Upon completing the course, Test Link for MIT-WPU CET
students will have a better understanding of
how elevated consciousness can positively Appear for Entrance Test
impact human behaviour and contribute to a
happier, healthier, more peaceful, and
(Date will reflect on Student
empowered world. Overall, the peace Dashboard/Website)
studies module aims to equip students with
Check Merit List once
the knowledge and tools they need to
become more conscious, compassionate, results are declared
and responsible global citizens. (Dates notified on email)
Get Seat Allocation and
receive provisional
offer letter

Complete Fee Payment

(1st Instalment)

Verification (Payment
/Personal/Education
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Receive Final Offer
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with Student PRN Number

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Disclaimer:
This brochure provides general information about the programs. Dr. Vishwanath Karad MIT World Peace University, Pune (MIT-WPU) reserves the right to revoke, modify, add
or delete one or more of the terms and conditions outlined in the brochure. MIT-WPU reserves the right to amend the provisions of the program, eligibility, admission &
scholarships without notification & as deemed fit / appropriate due to any changed circumstances.