SPONSORSHIP PACKAGE

2022-2023

@ASUFSAE @SUN_DEVIL_MOTORSPORTS

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Table of Contents

Team and Competition 3

History 4-5

Demographics and Statistics 6-7

Value of Sponsorship 8

Sponsorship Tiers 9

Donation 10

Other Sponsors 11

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TEAM AND COMPETITION

Sun Devil Motorsports is a student-run racing team located at Arizona State University. The
team is comprised of a diverse group of future engineers, looking to take their education out
of the classroom and into the real world. Students gain hands-on experience by designing,
innovating, building, and testing the performance of a half-scale formula-style vehicle to
compete in the Formula SAE series competition.
The Formula SAE competition gives team members the opportunity to demonstrate
engineering skills while competing against teams from other universities around the world.
The competition is made up of both static and dynamic events such as design, presentation,
cost, acceleration, skid-pad, autocross, endurance, and efficiency. In each of these events, the
teams are given a score according to performance. The competition is split into two parts,
static and dynamic events. As teams compete, they earn points as per the chart below,
resulting in a total score, out of 1000 points.
DYNAMIC EVENTS
STATIC EVENTS Acceleration 75
Business presentation 75 Skid-Pad 50
Engineering Design 150 Autocross 150
Cost Analysis 100 Endurance 300
Fuel Economy 100

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HISTORY
SDM-16
This vehicle was built on the foundation of 2 years’
experience from the design, integration and testing of prior
test vehicles. The intent was to build a back-to-roots
racecar with simple, yet effective systems. The SDM-16
features innovative reiterations of suspension, driver’s
systems and intake manifold designs.

SDM-17
SDM-17 represents a massive leap in Sun Devil
Motorsports’ capabilities and knowledge-base. As our
membership and professional abilities have grown so have
our engineering chops. SDM-17 was analyzed and
engineered to the greatest possible extent, using finite
element and fluid analysis. The aero kit alone – the team’s
first attempt at full aero – represents over 30 iterations of
design and a newfound capability in homegrown composite
layup techniques.

SDM-18
SDM-18 was engineered to meet specific reliability and
performance goals. These goals included reliable operation
with only a seasonal rebuild kit, oil changes, and tire
replacements. On track, the vehicle reached 1.5G lateral
acceleration during cornering (under aerodynamic loading),
launched from 0 to 75 meters in 3.5 seconds, and delivered
greater than 10MPG.

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SDM-19
SDM-19 was a major improvement from the previous years.
Taking what the team learned from the 18’ car, the SDM-19
car was put through months of rigorous testing before it ever
hit the track. This testing along with new and improved
fabrication methods , and a little bit of organization, we were
able to make our largest leap yet in the competition. We
ended up 30 positions higher than in 2018, a new record

SDM-20/21
Due to a halt from COVID-19, the production of the SDM-20
was extended by another year. With improvements in our
layup techniques, tuning our engine, and new downforce
reading instruments, SDM-20 showed great improvements in
many facets of the car. Along with new engineering feats,
our team was restructured to benefit most Sun Devils, while
also streamlining the production and management of the
car.

SDM-22
SDM-22 brought many improvements including altering
composites, redesigning the paddle shifters, optimizing the
engine wiring harness, and overall design improvements
that did not make it into our SDM-20/21 car. The team
continued our streak of recent improvement while
diversifying our team and expanding our membership base.

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THIS YEAR
SDM-23
We have begun the design phase of SDM-23. This year our
focuses include a chassis redesign, improving suspension
mounting, reducing weight, optimizing lift-to-drag ratio, and
introducing a pneumatic shifting system. Our recruiting for
engineering students has been expanded allowing us to
present our club to all freshman engineering students. We
have totally revamped our recruitment process for business
students which will allow us to improve our operations,
events, and branding.

“We want to dominate the track this year and we need your help to get us there!”

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DEMOGRAPHICS AND STATISTICS

During the 2021-2022 academic year, Sun Devil Motorsports had a total of 110 members that
were engaged in technical roles while the general team membership sits just over 200. The
110 members are divided up into sub teams that all focus on different areas of the car:
Aerodynamics, Engine, Brakes, Chassis, Drivetrain, Suspension, Systems and Operations. The
impact that our students have is vital for the development and success of the car itself. Our
team is composed of diverse backgrounds (see Figure 1 and 2) that has allowed our student
body to compete at the highest level working on real engineering based tasks. By taking
advantage of our unique club/competition, our students have the opportunity to apply the
topics that they have learned in university classes to the development of the car. Upon
sponsorship, the sponsoring company will have the opportunity to recruit from our
membership.

FIG 1. Depicts the distribution of our membership between his/her year of study

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DEMOGRAPHICS AND STATISTICS

FIG 2. Depicts the distribution of our membership through his/her area of study

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VALUE OF SPONSORSHIP
Our team is nothing without our sponsors.
All of the hard work our team puts in is worth nothing without our sponsors. Everything the
team does relies on the generosity and willingness to help from businesses/ individuals who
are looking to invest in the world’s future engineers.
The Benefits of your sponsorship are numerous:

● Access to information relating to student & alumni resumes, employment, etc.

● By donating to Sun Devil Motorsports, you are guaranteed Logo Visibility. ASU is the
largest public research university in the US, and the team participates in countless
outreach and publicity events year-round. Your logo will be proudly displayed for all
to see on our race car, both on the racetrack and off.

● All Sun Devil Motorsports publications (photography, film, year-end publication, etc.)
will feature the race car which displays your company logo. Prominent sponsors are
mentioned as major contributors in films. Our publications are displayed across ASU
& the greater Phoenix area.

● Sun Devil Motorsports has an ever-expanding social media & online presence. In
addition to gaining access to our team’s online resources, our posts have the
potential of being picked up by the university. We have a dedicated social media
team that will work throughout the year to highlight the worth of your donation,
integrating ASU social media resources when possible.

● Your Donation is Tax Deductible. Sun Devil Motorsports is associated with SAE
International which is a 501(c)(3)

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SPONSORSHIP TIERS
CONTRIBUTION

BENEFITS PLATINUM GOLD SILVER BRONZE

($10,000+) ($5,000+) ($2,000+) ($500+)

Logo on website ✓ ✓ ✓ ✓

Sticker on car* ✓ ✓ ✓ ✓
(Increasing size with sponsorship level)

Frequent team updates and announcements ✓ ✓ ✓ ✓

Private on-campus company photo session ✓ ✓ ✓

with vehicle

Logo on track shirts* ✓ ✓ ✓

(Increasing size with sponsorship level)

Access to student resume database ✓ ✓ ✓

Mention on social media platforms ✓ ✓ ✓

Access to sponsor thank-you events ✓ ✓

Guided tour of the ASU Design & ✓ ✓

Manufacturing Shop

Placement in promotional materials (“brought ✓ ✓

to you in part by”)*

Options to use car at promotional events and ✓ ✓

photo opportunities

Tags in all social media posts ✓

Option to display previous-year competition ✓

car on site for duration of school year
Donations can take many forms. Financial donations, product donations, product discounts, or service time are all valid &
accepted forms of donation. Whether donations are monetary or material in form, they will be considered and placed in
the appropriate category based on your estimate of monetary value.

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DONATION
Sun Devil Motorsports is comprised of passionate and dedicated members who strive to engineer,
fabricate, test and compete with a Formula One-style race car at an annual collegiate competition. It
is thanks to sponsors like you that we are able to construct a car and function as a team, while
continuing to teach future engineers real-world design and management skills. While Arizona State
University supplies us with a working space, tools, and a machine shop, we simply could not ensure
the longevity of our organization without sponsor support. If you are interested in donating to the Sun
Devil Motorsports program, please follow the instructions on this page to make your contribution.

Please follow the instructions for your preferred donation method:

Credit Card Donations: Check Donations:

Please scan this QR code, or go to: Fill out the information below and make out
your check to the ASU Foundation and mail it
to:
Select the “write-in” circle in the “supporting”
category and enter the following in the box: ASU Foundation
Attn: Cash Reporting
Engineering Plus Projects-ASU-Society of P.O. Box 2260
Automotive Engineers 30006731 Tempe, AZ 85280-2260

Name/Organization: ___________________________________________________________________________
Address: ________________________________ City: ____________________ State: _______ Zip: __________
Phone Number: _______________________________ Email: _________________________________________

Sponsorship Tiers:
Please check appropriate tier or fill in donation amount:
Platinum, $10000+
Gold, $5000+
Silver, $2000+
Bronze, $500+
Other: _________________

Print Name: _____________________________ Signature: ________________________

Date: ____________

*Please contact Undergraduate Student Engagement Office in the Ira A. Fulton Schools of
Engineering at [email protected] for a gift-in-kind or services donation.

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THANKS TO OUR SPONSORS

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