B.

COM
SEMESTER V
Industrial Management (CC 15)
(100 Marks- 60 Lectures)

Objective: To enable the students to gain understanding of concepts and environment

of industrial management.

Unit I Introduction to Industrial Management, Factory Location and Plant Layout

(25 Marks-15 Lectures)
Concept of Industrial Management – Industrial Management Process – Importance of
Industrial Management. Scientific approach to Industrial Management- Concept,
principles and significance of scientific management.

Meaning and factors determining factory location.

Concept, objectives and importance of plant layout, factors influencing layout, types of
layout, problems of layout.

Unit II Industrial Productivity and Work Environment (25 Marks-15 Lectures)

Meaning of Productivity: Factors affecting Industrial Productivity – Significance of higher
Industrial Productivity –– Suggestions for Productivity improvement-Role of National
Productivity Council.

Work environment- Factors affecting Work Environment - Lighting, air, ventilation,

temperature, water, sanitation and noise.
Occupational Hazards- Meaning and types - Biological Hazards, Chemical Hazards and
Psychological Hazards. Measures to minimize occupational hazards.

Unit III Total Quality Management (25 Marks-15 Lectures)

Concept of TQM – Principles of TQM – Benefits of TQM.
Methods of TQM – Management methods (i) Benchmarking - Meaning, Types of
Benchmarking, Steps in Benchmarking Process(ii) Deming Wheel – Steps in Deming
Wheel(iii) Just in time- Objectives and Characteristics of Just in Time (iv) Quality
Circles-Concept and features of Quality Circles, (v) Six Sigma
Analytical methods – (i) Critical Path Method – Process and advantages of Critical Path
Method(ii) Force Field Analysis – Driving and restraining forces, decision making(iii)
Failure Mode and Effect Analysis –Meaning and steps in Failure Mode and effect Analysis
ISO-9000-Concept, Standards and guidelines.

Unit IV Industrial Safety and Occupational Health (25 Marks – 15 Lectures)

Definition of safety – Objectives of Safety Management.
Industrial Accidents – Causes of Accidents (a) Mechanical causes (b) Human Causes
Effects of Industrial accidents on employers, workers and society.
Code of practices for accident prevention.
Occupational Health- Concept- Health program in industries – Role of National Institute of
Occupational Health(NIOH) - legal provisions regarding health- OHSAS 18000-
(Occupational Health and Safety Standards) - (In brief)

References:
1) Lundy, J. Effective Industrial Management. Eurasia Publishing House, New Delhi.
2) Khanna, O.P. Industrial Engineering and Management. Dhanpat Rai Publications, New
Delhi.
3) Ahuja, K.K. Industrial Management and Organisational Behaviour. Khanna Publishers,
Delhi.
4) Rao, Thukaram. Industrial Management. Himalaya Publishing House, Mumbai.
5) Aswathappa, K. Factory Organisation and Management. Himalaya Publishing House,
Mumbai.
6) Telsang. Martand. Industrial and Business Management. S Chand Publications, New
Delhi.
7) Deshpande, A.S. Industrial Organisation and Management. Vora & Co
Publishers,Mumbai.
8) Rao, Sunil S. & Jain R.K., Industrial Safety, Health and Environment Management
Systems. Khanna Publishers, Delhi.
9) Sarma, A.M., Industrial Health and Safety Management. Himalaya Publishing House,
Mumbai.
10) Mukherjee, P.N. Total Quality Management. Prentice Hall, New Delhi.
11) Industrial Safety Chronicle, Quarterly Journal published by National Safety Council.
12) Productivity, Quarterly Journal published by National Productivity Council.
B.COM
SEMESTER V
Indian Monetary and Financial System (CC 16)
( 100 Marks , 60 Lectures )

Objectives:
(1)To enable the student to get a basic understanding of the components of money supply
and the role of the central bank in controlling money supply.
(2) To familiarize the student with the structure and composition of the financial system.
(3) To facilitate an understanding of the functioning of the money and capital markets in
an economy.
(3) To provide the students a basic knowledge of financial institutions and to acquaint
them with major financial services in India.

Unit I Money and Money Supply (15 Marks,8 Lectures)

Money: Definition; Origin; components of money - currency, coins and credit; RBI indices of
money supply; Role of the RBI in the control of money supply - use of instruments (Quantitative
- variable reserve requirements, open market operations, bank rate, repo, reverse repo rates and
Qualitative credit controls) in expanding and contracting money supply.

Unit II Financial System and its Components (25 Marks, 12 Lectures)

Structure (formal and informal financial system); Composition of the Indian financial
system – Financial markets, financial institutions, financial instruments, financial
services; Flow of Funds Matrix; Financial system and economic development; an
overview of Indian Financial system.

Unit III Financial Markets (30 Marks, 20 Lectures)

Money Market – Features, functions, organization and instruments; Role of central bank in
money markets; Indian money market – an overview.
Capital Markets – Features, functions, organization and instruments; Indian debt market; Indian
equity market – primary and secondary markets; Role of stock Exchanges in India; SEBI and
Investor protection.

Unit IV Financial Institutions and Services (30 Marks, 20 Lectures)

Commercial banking – introduction, its role in project finance and working capital
finance; Development Financial Institutions (DFIs) – An overview and role in Indian
economy; Life and non-life insurance companies in India; Mutual funds-introduction and
their role in capital market development; Non-banking financial companies (NBFCs);
Financial services - Merchant banking, underwriting, credit rating, venture capital
finance, financial counseling.
References:

1. Mishra S.K &V.K. Puri (2010), Indian Economy, Himalaya Publishing House,
Mumbai (Latest edition)
2. M.L.Jinghan, Money, Banking, International Trade and Public Finance, Vrinda
Publications Pvt. Ltd, New Delhi
3. Bharati V Pathak,(2011) , The Indian Financial System- Markets, Institutions and
Services, Pearson, Delhi
4. M.Y.Khan,(2011), Indian Financial System, Tata Mcgraw Hill Education Private
Ltd, New Delhi
5. Machiraju H.R,(2010) Indian Financial System , Vikas Publishing House, 4th
edition
6. Bhole L.M.,(2009) Financial Institutions and Markets, Tata McGraw-Hill, New
Delhi
7. Bhole L.M (2000) Indian Financial System, Chugh Publications, Allahabad
8. Dutt and Sundaram (2015), Indian Economy, S Chand Publishers
9. Prasanna, Chandra, Financial Management: Theory and Practice, McGraw- Hill
Education
10. Clifford Gomez, Financial Markets, Institutions and Financial Services, PHI
Learning
Latest editions of suggested books to be referred to

Websites

1. https://rbi.org.in
2. www.nseindia.com
3. www.bseindia.com
4. www.sebi.gov.in
SEMESTER V
Advertising Management – I (DSE 3)
(100 Marks - 60 Lectures)
Objectives: To acquaint the students with fundamentals of advertising, media planning and
effectiveness of advertising.

Unit I Introduction (25 Marks-15 Lectures)

Advertising – Meaning, Benefits and limitations of advertising. Factors influencing the
growth of advertising. Types of Advertising- (a) Product/Service/Brand (b) Institutional, (c)
Cause marketing.Future of advertising. Advertising Media – Meaning & types, factors
influencing choice of media. Types of Internet advertising.Advertising ethics and social
responsibility.Advertising and consumer protection. Integrated Marketing Communication –
concept.

Unit II Building the Advertisement (25 Marks-15 Lectures)

a) Layout – Meaning, elements of an advertisement, Principles of effective layout.
b) Illustration- functions and types
c) Copywriting – Meaning, types and essential components of copy, Principles for
effective copywriting for Posters, Print, Radio , Television & Web/ Internet.

Unit III Advertising Agency (25 Marks-15 Lectures)

Advertising Agency – Meaning, functions, factors influencing the choice of an advertising
agency, types of advertising agencies.
Client Agency Relationship – Meaning and principles. Client Turnover – Meaning & reasons.
Advertising Agency compensation – Meaning and types.
Career options available in Advertising field- Advertising agencies, media, production house,
research and allied field (printing, graphics and animation, modeling & dubbing).

Unit IV Advertising Effectiveness (25 Marks-15 Lectures)

Measuring advertising effectiveness - Meaning & importance.
Research in Advertising- importance and types (copy research &behavioural research).
Limitations of research, Pre-testing and Post-testing methods, DAGMAR- concept, merits &
demerits

References:
 Arens, William. Contemporary Advertising. Tata McGraw Hill, N. Delhi
 Dunn, Watson &Barbon Arnold. Advertising- Its role in Modern Marketing. Holt
Saunders International Ed, New York.
 Shankar Amita. Advertising. Seth Publishers, Goa.
 Albert C. & Schick, C. Dennis. Fundamentals of copy and layout. NTC Publishing
Group,U.S.
 Bennett, Anthony G. The Big Book of Marketing.Tata McGraw-Hill
 Batra, R., Myers, J. &Aaker, D. Advertising Management, 5th
ed., Prentice Hall India, New Delhi, 2004.
 Chunawala, S. Advertising, Sales and Promotion management, Himalaya Publishing
House.
 Jethwaney, J. & Jain, S. Advertising Management, 2nd Ed. Oxford University Press.
 Belch, G. & Belch, M. Advertising and Promotion-An Integrated Marketing
Communications Perspective , 6th ed., Tata McGraw‐Hill Publishing Company
Limited, New Delhi, India.
 Kazmi, H., Batra, S. Advertising and Sales Promotions, 2nd ed., Excel
Books, New Delhi, India, 2004.
 Sissors, J. &Surmanek, J. Advertising Media Planning , Crain books.
 .Sullivan, L. Hey Whipple Squeeze This – A Guide To Creating Great Ads, in Cutting
Edge Advertising Ed. by Jim Aitchison
B. COM.
SEMESTER V
DISCIPINE SPECIFIC ELECTIVE
ACCOUNTING
Auditing –I (DSE 2)
(100 Marks – 60 Lectures)

Objective:
The course aims at imparting knowledge about the principles, methods, techniques of
auditing and their applications to understand the objective and concepts of auditing to gain
working knowledge of generally accepted auditing procedures and of techniques and skills.

Unit I Introduction: (20 Marks-10 Lectures)

 Evolution of audit
 Meaning and Definition
 Scope of Auditing
 Auditing V/s. Accountancy
 Objectives of Auditing – Primary & Secondary
 Various classes of audit (Based on authority, time and scope )
 Qualities of an Auditor
 Basic Principles governing an audit.
 Benefits and limitations of Auditing

Unit II Internal Control System (20 Marks-10 Lectures)

 Meaning – Nature and Objectives of internal Control System
 Procedure for Evaluation of Internal Control System
 Methods for evaluation of internal control system,
 Internal Control Questionnaire – Meaning, illustrations, merits and
demerits
 Flow chart – meaning, illustrations , merits and de-merits
 Internal Check – Meaning, objectives, merits and demerits
 Internal Audit – Meaning and Significance

UNIT III Audit Process (40 Marks-25 lectures)

(a) Basic Preparations
 Audit plan – Meaning and steps in audit planning
 Audit Programme – Meaning, objectives, contents, merits and limitations.
 Audit evidence - Procedures for obtaining evidence, Sources of evidence,
Reliability of audit evidence, Methods of obtaining audit evidence, Physical
verification, documentation, direct confirmation, re-computation, Analytical
review techniques, and representation by management.
 Audit Working Papers – Purpose, contents, working files – permanent and
temporary files, ownership & confidentiality of working papers.
 Audit Note Book- Purpose, content and benefits
 Routine checking
 Audit Sampling - Judgmental and statistical sampling
 Test checking
(b) Vouching, Verification and Valuation
 Vouching – Meaning, objectives
 General procedure for vouching
 General Considerations in audit of payments, receipts, purchases and sales
 Verification-meaning, objectives, verification V/s Vouching
 Valuation-meaning, objectives, Verification V/s. Valuation
 Procedure for Verification & Valuation in general – Verification of inventories
with case laws.

(c) Audit Report

 Types of audit report, distinction between report and certificate

 Reporting under CARO.

Unit IV Developments in Auditing (20 Marks, 15 lectures)

Tax audit
Management audit
Cost audit
VAT audit
Forensic audit
Audit in computerized environment
Peer review

Note.
1. Relevant auditing standards to be covered wherever applicable
2. Syllabus will be revised on regular basis at the beginning of the year to accommodate changes
made in auditing standards

References:

1. Aruna Jha, Students guide to auditing. Taxman publication New Delhi.

2. Gupta Kamal: Contemporary Auditing, Tata McGraw-Hill, New Delhi
3. Tandon B. N. Principles of Auditing: S. Chand & Co, New Delhi.
4. Pagare Dinkar: Principles & Practice of Auditing: Sultan Chand, New Delhi
5. Sharma T.R.: Auditing Principle & Problems: Sahitya Bhavan, Agra.
6. Sekhar & Sekhar: Auditing: Vikas Publishing House Ltd., New Delhi.
7. Saxena R. G. & Others: Practical Auditing: Himalaya Publishers, Mumbai.
8. S.D Sharma: Auditing Principles, Taxman publication New Delhi
9. Ravinder Kumar & Virender Sharma: Auditing Principles & Practice: Prentice Hall of India,
New Delhi.
B.COM.
SEMESTER VI
BANKING & FINANCIAL SERVICES
Bank Management (DSE 2)
(100 Marks – 60 Lectures)

Objectives: To enable the students understand financial analysis of banks and

their treasury operations and further provide an insight into banking services
and technology.

Unit I Financial Statement Analysis of Banks (25 Marks - 15 Lectures)

Income-Expenditure Statement of Banks: Items in Income statements and

Expenditure Statements and their relative significance. Balance Sheets of Banks:
Meaning, components, items on liabilities and assets sides, their relative significance,
(Simple Problems on Income statement & balance sheet). Financial disclosure
requirements of banks, Additional disclosures prescribed by RBI.

Unit II Asset-Liability Management (25 Marks - 15 Lectures)

Asset-Liability Management: Definition & meaning, need and significance, objectives,
benefits; ALM framework in banks in India – ALM Committee, ALM Information
system, ALM Process, ALM Techniques and Tools. Credit Management: loan policy
and principles of bank lending, Management of Investments: components of bank
investments – SLR and non-SLR / approved and non-approved securities, Treasury
operations – meaning, importance, trends in India.

Unit III Risk & Resource Management (25 Marks-15 Lectures)

Risk – Meaning; Risk process , Types of risks: liquidity risk, credit risk, market risk
,interest rate risk, currency risk, legal risk , operational risk – meaning, sources, Risk
Measurement and Control, Risk management tools, Capital: components of bank’s
capital; Deposits: pricing of deposits – importance, methods; deposit insurance, Non-
deposit sources: components, relative importance

Unit IV Bank Marketing and Customer Redressal Management

(25 Marks - 15 Lectures)

Bank marketing: meaning, objectives and importance, 7Ps of marketing of banking

and financial services, Marketing Information system, marketing strategies; marketing
of banking services in India - emerging trends, Role of DSC and DMA in bank
marketing, Tele-marketing, Importance of customer redressal in banks; Customer
Grievance Redressal mechanism (Internal and External) – Consumer Protection Act-
major provisions, Redressal machinery, types of deficiencies for which banks are liable
under the Act, Banking Ombudsman Scheme – Scope of Banking ombudsman, types
of complaints, Mechanism of redressal under Ombudsman scheme.

References

Books:-

Gopal V. V. (ed.) (2004): CRM in Banking: Concepts and Cases, Hyderabad, ICFAI, 1e
Indian Institute of Banking and Finance (2005): Risk Management, New Delhi,
Macmillan Indian Institute of Banking and Finance (2009): Principles & Practices of
Banking, New Delhi, Macmillan, 2e

Joshi V. C. & Joshi V. V. (1998): Managing Indian Banks – The Challenges Ahead, New
Delhi, Response

Justin P. &Padmalatha S. (2007): Management of Banking & Financial Services, New

Delhi, Pearson

Koch T. W. & MacDonald S. S. (2003): Bank Management, Singapore, Thomson,

South-Western Publishing, 5e

Nagarajan N. (ed.) (2004): Bank Economists’ Conference, 2002 – Vol. I & II, Indian
Banking: Managing Transformation – Structure, Hyderabad, ICFAI, 1e

Satish D. (ed.) (2004): Currency Risk Management: Concepts and Cases, Hyderabad,
ICFAI,1e

Subbulakshmi V. (ed.)(2004): Operational Risk Measurement & Management, Hyderabad,

ICFAI

Vijaychandra Kumar C. (ed.) (2004): Credit Risk Management: Concepts and Cases,
Hyderabad, ICFAI, 1e

Vijayaragavan G. (2009): BankCredit Management: Text & Cases, Mumbai,Himalaya

Journals:-

1. The Indian Banker, published by Indian Banker Association

2. Bank Quest, published by Indian Institute of Banking and Finance
3. RBI Bulletin (Monthly), published by RBI
4. Trends and Progress of Indian Banking (Annual), published by RBI

Websites:-

1) Reserve Bank of India www.rbi.com

2) Indian Institute of Banking and Finance www.iibf.org.in
3) Indian Bankers Association www.iba.org.in
4) Institute of Banking Personal Selection www.ibps.com
5) Institute of Finance, Banking and Insurance www.ifbi.com
B.COM
SEMESTER II
Cost Accounting-II (DSE 2)
( 100 Marks , 60 Lectures )

Objective: To familiarize the students to the basic concepts and element of cost - labour
cost and overhead.

Unit I Labour cost and Control ( 20 Marks , 10 Lectures )

Meaning, classification of labour, Time keeping and Time booking, Payroll Accounting,
Monetary benefit, Fringe benefits, Overtime Premium, Holiday and Vacation Pay, Idle time,
Labour Turnover.

Unit II Labour remuneration (30 Marks , 20 Lectures )

Methods of labour remuneration, Incentive Schemes-Individual and Group, profit sharing,
Calculation of Gross wages and Net wages, Individual incentive schemes and Group bonus
schemes and Labour cost per unit.

Unit III Overhead classification, Allocation and Apportionment ( 30 Marks , 20 Hours )

Direct and indirect cost, Classification of overhead cost, Departmentalisation, Allocation and
Apportionment of overhead to cost centres, Primary distribution of overhead, secondary
distribution of overhead-Direct distribution method, step ladder method, Repeated distribution
method, Simultaneous equation method.

Unit IV Overhead absorption ( 20 Marks , 10 Lectures )

Procedure for accounting of overhead cost, Overhead absorption rates, Actual and
predetermined overhead rate, Methods of absorption, Accounting for under- absorption and
over- absorption of overhead.

References :-
1. Jain S. P and K.L. Narang- Cost Accounting Principles and practice – Kalyani Publishers,
Ludhiana.
2. Bhar, B.K. Cost Accounting- Methods & Problems , Academic Publishers Calcutta 700073.
3. Kishore R. Cost Accounting- Taxmann Allied Service Pvt.Ltd.New Delhi.
4. Iyenger, S. P. Cost Accounting. S. chand& Co. New Delhi
5. Khana, B. S. & J. M. Pandey- Practical costing. S. Chand & Co. New Delhi
6. Khan, M. Y. & P.K. Jain- Theory and Problems of Management and Cost Accounting- Tata
McGraw Hill Publishing co. Ltd. New Delhi
7. Lal, J. Cost Accounting. Tata McGraw –Hill Publishing co. Ltd. New Delhi
8. Nigam, B. & J.C. Jain. Cost Accounting Principles & Practice. Prentice- Hall of India Pvt.
Ltd., New Delhi
B.COM
SEMESTER V
Cost Accounting – I (DSE 1)
(100 Marks, 60 Lectures)

Objective: To familiarize students to the basic concepts of cost accounting and elements of
cost.

Unit I Cost Concepts and Terminology (20 Marks: 10 Lectures)

Concepts of Cost, Costing, Cost accounting – objectives, principles, Importance, Advantages
and Limitations of cost accounting system, Role of cost accounting in managerial decisions,
Cost classification, Installation of costing system, Distinction between cost accounting and
financial accounting.

Unit II Material cost and control (20 Marks, 10 Lectures)

a) Material cost: Meaning of material, Types of material, Procedure for purchase of
materials, Calculation of material Purchase price, Types of purchase system – centralised and
decentralised, Accounting for material losses – defective, spoilage and pilferage.

b) Material control: Meaning of material control, Dimensions of material control – cost and
quantity, Need for control of materials, Essentials of material control, Advantages of material
control.

Unit III Stores control (30 Marks, 20 Lectures)

Location and organisation of stores department, Store keeper and functions of store keeper
,Classification and Codification of material, Inventory control system, Perpetual inventory
system-Bin card and Stores ledger, Stores register, ABC Method of stores control, Calculation
of Stock levels, Economic ordering quantity.

Unit IV Material Issue Pricing and Control (30 Marks, 20 Lectures)

Methods of pricing of material – Specific price method, First in First out, Last in First out,
Average pricing methods (Simple average method, Weighted average method), Standard price
method, Highest in first out method, Market price method.

References :-
1. Jain S. P and K.L. Narang- Cost Accounting Principles and practice – Kalyani Publishers,
Ludhiana.
2. Bhar, B.K. Cost Accounting- Methods & Problems , Academic Publishers Calcutta 700073.
3. Kishore R. Cost Accounting- Taxmann Allied Service Pvt.Ltd.New Delhi.
4. Iyenger, S. P. Cost Accounting. S. chand& Co. New Delhi
5. Khana, B. S. & J. M. Pandey- Practical costing. S. Chand & Co. New Delhi
6. Khan, M. Y. & P.K. Jain- Theory and Problems of Management and Cost Accounting- Tata
McGraw Hill Publishing co. Ltd. New Delhi
7. Lal, J. Cost Accounting. Tata McGraw –Hill Publishing co. Ltd. New Delhi
8. Nigam, B. & J.C. Jain. Cost Accounting Principles & Practice. Prentice- Hall of India Pvt. Ltd.,
New Delhi
B.COM
SEMESTER V
DISCIPLINE SPECIFIC ELECTIVE
ACCOUNTING
Financial Reporting (DSE 4)
(100 Marks – 60 Lectures)

Objective: To familiarize the students with concepts and practical aspects of corporate
financial reporting.

Unit 1: Corporate Financial Reporting System (25 Marks, 15 Lectures)

Concept, Users, Objectives of financial reporting, Qualitative characteristics of financial report,

Disclosure – Concept, motives and problems, Regulatory framework of Indian financial
reporting system, Components of financial reporting, Mechanisms of setting financial reporting
standards, Current corporate reporting practices of Indian companies, Corporate social
responsibility reporting, Case study on financial reporting.

Unit 2: Accounting Pronouncements (30 Marks, 20 Lectures)

Framework for preparation and presentation of financial statements – Purpose and Scope,
Generally Accepted Accounting Principles (GAAP) – Meaning, Significance, Difference
between Indian GAAP and US GAAP; Accounting Standards – Meaning, Significance,
Accounting standards in India , AS-1 (Accounting Policies), AS-18 (Related Party Disclosures),
Practical problems in Accounting Standards – AS-9 (Revenue Recognition), AS-10 (Accounting
for Fixed Assets), AS-16 (Borrowing Costs), AS-20 (Earnings Per Share), Guidance Notes –
Meaning and Significance.

Unit 3: Developments in Financial Reporting (25 Marks, 15 Lectures)

Value Added Statement - Meaning of VAS, Need and Importance, Concepts, Practical problems
in VAS, Limitations of VAS; Segment Reporting - Meaning of segment reporting, Need and
importance, Practical problems as per relevant Accounting Stadard; Human Resource Reporting
– Meaning, Need, Models, Practical problems on Lev and Schwartz model, Interim financial
reporting.
Unit 4: International Financial Reporting Standards and IND-AS

(20 Marks, 10 Lectures)

IFRS concept and need, IFRS foundation and IASB, IFRS adoption and convergence, IFRS
converged IND-AS, Concept of fair value, Difference between IFRS and IND-AS, Practical
problems in measurement of fair value, revenue and property, plant and equipment using
relevant IFRS/IND-AS.

References:

1. Ghosh, T. P. (2007). Accounting Standards and Corporate Accounting Practices (Eighth

ed.). New Delhi: Taxmann.

2. Ghosh, T. P. (2011). Indian Accounting Standards (IND-AS) and IFRSs (Second ed.).
New Delhi: Taxmann.

3. Gupta, S., & Sharma, R. (2013). Management Accounting: Principles and Practice
(Thirteenth ed.). New Delhi: Kalyani Publishers.

4. Sharma, D. G., & Sarda, P. (2013). Financial Reporting - CA Final. New Delhi:
Taxmann.

Journals

Indian Journal of Accounting

Journal of Accounting Research

Chartered Accountant

Websites

www.icai.org

www.ifrs.com

www.ifrs.org
B. COM.
SEMESTER V
DISCIPLINE SPECIFIC ELECTIVE
BANKING AND FINANCIAL SERVICES
Foreign Exchange, Foreign Trade and International Finance (DSE 4)
(100 Marks -60 Lectures)

Objectives: To provide the student an understanding of international trade and

finance and mechanisms foreign exchange market and international fund transfer
system.

Unit I Foreign Exchange Market (25 marks - 18 Lectures)

Definition–international financial system and forex market. Forex exchange market
components- exchange rate mechanism. Types of rates - forward rate, spot rate,
arbitrage, speculation, swaps. Forward rate agreements, Indian foreign exchange
market,Exchange dealers– exchange rate system in India- floating v/s fixed exchange
rates in India.

Unit II International Transfer of Funds (25 marks - 18

lectures)

NRI accounts-types, International financial centres in India, Indian and foreign

currency markets. Euro currency markets –dealers in the market Asian currency
market, Eurobond, Euro Currency market, Petro dollar market.Foreign exchange
transactions:Interbank exchange transactions, remittances. Off shore finance, Cross
border finance.
Unit III Financing of International Trade (30 marks - 25
lectures)
International Lending Operations, Policies and Practices, Role of LIBOR, MIBOR,
FIBOR, Loans to foreign corporations, Syndicated loans.Import finance
Documentary credit, Letters of Credit: meaning, features, types, parties, Uniform
Customs Practices for Documentary Credit, Norms for Letters of Credit.
Export/import guarantees export promotion incentives (brief). Role of ECGC
(various policies and guarantees -brief) & EXIM bank and BRICS Bank.

Unit IV Exchange Rate Arithmetic (20 marks - 14

lectures)

Introduction- factors influencing banks rate of exchange, Role of interest rates.

Calculations of forward rate-quotations and dealings of Indian banks. Exchange
arithmetic cross rate, forward rate, arbitrage operations. Methods of quotation- direct
and indirect.

References

Books

1. Andley K. K. &Mattoo V.J., Foreign Exchange: Principles and Practice, New

Delhi, Sultan Chand & Sons, 1996, 8e
2. Agarwal O.P, Chaudhari B.K; Foreign Trade and Foreign Exchange, Mumbai,
Himalaya Publishing House 2009. Sixth revised edition.
3. Keshkamat V.V, Foreign Exchange an introduction, vivek publications,
Mumbai, 1985.
4. Avadhani V.A, International Finance, Mumbai, Himalaya publishing House,
2006 6th revised edition
5. Chawdary V. N, Foreign Exchange Reserves concepts and cases. The ICFAI
university press Hyderabad 2004.
6. C. Jeevanandum, Foreign Exchange practice, concepts and control, sultan
chand and sons.
7. C. Jeevaandam, A brief course on foreign exchange arithmetic, Sultan Chand
and sons, educational publishers New-Delhi.
8. Francis Cherunilam, International Economics 5th edition, the McGraw- Hill
companies.
9. M.Y. Khan, Indian Financial System by Tata McGraw Hill
10. Levi, M.D., International Finance, Tata McGraw Hill Publication.
11. Mithani D.M, International Economics, Mumbai Himalaya publishing House,
2008.
12. M.N.Gopinath, Banking Principles & Operations, Snow White Publications
Pvt. Ltd Mumabi Second Edition Reprint 2011
13. Kenen B. Peter,The International Economy Cambridge University Press, 1994.
3rd Edition.
14. Kragh-Sorenkyeldsen, International Economics, Copenhagen Business school
Press, Bangalore, 2009.
15. O.P Agarwal, International Financial Management, Mumbai, Himalaya
Publishing House 3rd revised edition.
16. Seth A. K., International Financial Management, New Delhi, Galgotia
17. Sharma R. D., International Banking; Contemporary Issues, New Delhi,
Himalaya Publishing House
18. Sharma V., International Financial Management, New Delhi, Prentice Hall of
India
19. Verma B.P., International Finance, Theory and Practice, Mumbai, Allied
Publishers
20. Vyuptakesh Sharma, International Financial Management, Phi Learning Pvt.
Ltd. (2012) Sixth Edition

Journals

1) Asian Journal of Research in Banking and Finance

2) International Journal of Financial Management”(IJFM)
3) International Journal of Banking, Risk and Insurance
Websites:-
1. Reserve Bank of India www.rbi.com
2. Indian Institute of Banking and Finance www.iibf.org.in
3. Indian Bankers Associationwww.iba.org.in
4. Institute of Banking Personal Selectionwww.ibps.com
5. Institute of Finance, Banking and Insurance www.ifbi.com
6. www.iimb.ernet.in
7. www.iracst.org
B.COM
SEMESTER V
DISCIPLINE SPECIFIC ELECTIVE
ACCOUNTING
Government Accounting (DSE 3)
(100 Marks – 60 Lectures)

Objective: To familiarize the students with concepts and practical aspects of government
accounting.

Unit 1: Introduction to Indian Government Accounting (25 Marks, 15 Lectures)

Difference between commercial accounting and government accounting, Objectives of

government accounting, Terminology in government finance, Basic principles of government
accounting in India, Classification of government accounting in India, Government financial
administration, Accounting procedure for government expenditure, General outlines of the
system of government accounts.

Unit 2: Accounting for Local Self-Government (20 Marks, 15 Lectures)

Meaning, Major revenues and expenses of local self-governing bodies, Budgeting and
accounting for local self-governing bodies – Municipalities and city corporations, Panchayats
and Zilla Panchayats, Limitations of the present accounting system, Financial control in
government.

Unit 3: Accounting and Audit of Works Expenditure (30 Marks, 15 Lectures)

General outline of the public works system of accounts, accounting and audit of projects,
accounting and audit of stores and stock, Tendering and works expenditure, Capital budgeting
for project evaluation, New areas of contracting, Management contracts, leasing, service
contracts, BOOT, BOO, BLO, Turnkey contracts, Project management – CPM and PERT.

Unit 4: Accounts of Statutory Corporations (25 Marks, 15 Lectures)

Meaning of statutory corporations, Accounts of electricity corporations, Accounting for state

transport corporations, Practical problems.
References:

1. Bharadwaj, K. K. (2002). Public Accounting and Auditing. New Delhi: Mittal

Publication.

2. Mahajan, A. P., & Mahajan, S. K. (2014). Financial Administration in India. Delhi: PHI
Learning.

3. Mukherjee, A., & Hanif, M. (2002). Modern Accountancy (Vol. II). New Delhi: Tata
McGraw Hill.

4. Pandey, I. M. Financial Management. New Delhi: Vikas Publishing House.

5. Premchand, A. (1995). Effective Government Accounting. Washington D C: International

Monetary Fund.

Websites:

www.cag.gov.in

www.icai.org
B. COM.
SEMESTER V
Accounting
Income Tax &Goods and Service Tax (DSE 1)
(100 Marks -60 Lectures)
(Applicable from Academic Year 2019-20 onwards)

Objective: To provide an insight into main provisions of the Income Tax Act, 1961 applicable to the
‘assessment year’ which shall be same as the ‘academic year’ (e.g. for academic year
2019-20 assessment year shall be 2019-20), and to impart some basic knowledge about
the Goods and Service Tax as amended by the current Finance Act up to June 30 of the
academic year.

UNIT I: (30-35 Marks, 12 lectures)

a) COMPUTATION OF INCOME FROM HOUSE PROPERTY

Definition of Annual Value u/s. 2(2).

Sections: 22, 23, 24, 25, 25(AA), 25(B), 26, 27
b) COMPUTATION OF CAPITAL GAINS:

Definition of Capital Asset u/s. 2(14) and Transfer u/s.

2(47).Sections.45, 47, 48.
Practical problems may be covered for 5 marks on computation of short
term and long terms capital gains including exemptions under sections 54, 54B, 54EC,
& 54
c) CLUBBING OF INCOME: only for theory

Sections 60, 64(1)(ii), 64(1)(iv), 64(1)(vi), 64(1)(vii),64(1)(viii) & 64(1A)

UNIT II: (30-35 marks, 18 lectures)

a) INCOME FROM OTHER SOURCES

Section 56,57 ,58

Practical problems of Individual assessees only .
b) PERMISSIBLE DEDUCTIONS FROM GROSS TOTAL INCOME UNDER

CHAPTER VI-A:
Sections 80C, 80CCC, 80 CCD, 80CCE, 80CCG,
80D,80DD,80DDB,80E,80EE,80G,80GG, 80QQB,80RRB, 80TTA,80U

Unit III: (20-25 Marks, 15 lectures)

a) COMPUTATION OF TOTAL INCOME AND TAX LIABILITY:
1. Computation of total income of individual assessees only ( excluding capital gains) as under:
a. Computation of Income from house property and Income from Salaries
and Profits and Gains of Business or Profession

b. Computation of Income from Other Sources and Income from Salaries and Profits and Gains of
Business or Profession)
[Note: Since Income from Salaries and profits and gains of Business or Profession are covered in
semester IV as part of core course, computed figures of these two heads must be given here]
2. Computation of income tax:
Rates of income tax for individuals and calculation of income tax with cess, Rebate u/s87A.
(Practical problems for 5 marks may be covered )

c)ADVANCE PAYMENT OF TAX, FILING OF RETURN & ASSESSMENT,

SET OFF & CARRY FORWARD OF LOSSES:
i. Advance payment of tax & payment of tax when demanded, section 210 & 211.
ii. Filing of return & assessment of income; Sections 139. 139(1), (3),(4),(5),(9), 140A,
142(1),(2),(3),143(1),(2),(3), Section 144(Reassessment not included)
iii. Set off & carry forward of losses (only for theory)
Sections 70, 71, 71B, 72, 73, 74,74A

Unit IV: GOODS AND SERVICE TAX (20-25 Marks, 15 Lectures)

Introduction of Goods and Services Tax (GST), Concept of CGST, SGST, IGST & UTGST, Features
of GST, Benefits of GST, GST structure, GST council and its composition, Basic procedures in GST.
Definitions under The CGST Act 2017: Goods, Manufacture, Person, Services, Composite Supply,
Mixed Supply, Business, Business Vertical, Capital Goods, Casual Taxable Person, Works-Contract ,
Turnover, Aggregate Turnover.
Taxable event in GST, Tax Invoice, Credit Note and Debit Notes, Time of Supply of Goods, meaning
of reverse charge.
Registration under GST, E-way bill, Composition scheme in GST, Input Tax Credit, utilization of
input tax credit, Due dates for payment of GST, Returns under GST (Only Return form Frequency and
due dates), Types of Assessments under GST – Self Assessment, Provisional Assessment, Scrutiny of
Returns, Best Judgment Assessment of non-filers of returns, Best Judgment Assessment of
unregistered persons, Summary Assessment in certain special cases, Penalties.

Books for Study and Reference:

A. For Income Tax:
Title Author(s) Publisher
1 Taxmann’s Students Guide to Dr. VinodSinghania& Taxmann Allied
ServicesIncome Tax Monica Singhania. Pvt.
Ltd
2 Systematic Approach To Income Dr. GirishAhuja, Dr. Ravi Bharat Law House
Tax, Service Tax & VAT Gupta
3 Student'S Handbook On Income- T. N. Manoharan Snow White
Publications
Tax, VAT & Service Tax Pvt. Ltd
4 Direct Taxes - Law & Practice 7 Income Tax Law and Practice

5 Income Tax Law and Practice 8 Income Tax Law & Practice
6 Income Tax Law And Practice
Dr. Vinod K Singhania, DrTaxmann WishwaPrakashan
Allied Services DinkarPagare Sultan Chand & Sons, New
KapilSinghania Pvt. Ltd. Delhi
Gaur V P, Narang D B Kalyani Dr.H.C.Mehrotra SahityaBhavan, Agra,
Publications
Bhagwati Prasad
9 Direct Taxes - practice and B.B.Lal Konark Publishers
Planning
10 Income Tax -Law & Practice B.B.Lal and N.Vashisht Dorling Kindersley(India)
Pvt. Ltd., Delhi-110017
11 Practical approach to Income Tax GirishAhuja& Ravi Gupta Bharat Law House

B. For Goods and Service Tax:

1.Taxmann’s GST Law and Practice with Customs and FTP – V.S. Datey -Taxmann
Publications Pvt Ltd., New Delhi

2. Goa GST Manual - By CA V.B. PrabhuVerlekar, Devki Publications, Panaji

B. COM. SEMESTER V
Accounting
Income Tax & Goods and Service Tax (DSE 1)

PATTERN OF QUESTION PAPER

General guidelines:
1. The question paper shall have total of 6 questions carrying 80 marks and shall be of
two hours duration.
2. Four questions of 20 marks each to be answered.
3. Question No. 1 to be compulsory (should be a practical question)
4. Any three questions from the remaining five questions to be answered.
5. A question may be sub-divided,if necessary.

Specific guidelines :
ACCOUNTING: INCOME TAX&GOODS AND SERVICE TAX

Duration : 2 Hours Max. Marks: 80

Instructions: i) Question 1 is compulsory.
ii) Answer any 3 questions from the remaining.

Q. 1. Practical type four sub-questions carrying 5 marks each, covering entire syllabus
(one sub-question should be on Unit IV) (Marks-20)

Q. 2. Practical Question on Unit II i.e. computation of Income from house property.

(Marks-20)

Q. 3. Practical Question on Unit I

(a) Computation of Income from other sources. (Marks- 15)
(b) Computation of Capital Gains. (Marks-05)

Q. 4. Answer any Four out of the following in relation to the Income Tax Act: (Marks-20)
a) Short Answer type Q. on Unit I
b) Short Answer type Q. on Unit I
c) Short Answer type Q. on Unit II
d) Short Answer type Q. on Unit II
e) Short Answer type Q. on Unit IV

Q. 5 Answer any Four out of the following (Marks-20)

a) Short Answer type Q. on Unit I
b) Short Answer type Q. on Unit II
c) Short Answer type Q. on Unit III
d) Short Answer type Q. on Unit III
e) Short Answer type Q. on Unit IV
Q. 6. Answer any four out of the following (Marks -20)
a) Short Answer type Q. on Unit I
b) Short Answer type Q. on Unit II
c) Short Answer type Q. on Unit III
d) Short Answer type Q. on Unit IV
e) Short Answer type Q. on Unit IV

***************
B. COM.

SEMESTER V

Accounting

Income Tax, Service Tax and Goa Value Added Tax (DSE 1)

(100 Marks –60 Lectures)

Objective: To provide an insight into main provisions of the Income Tax Act, 1961, applicable to
the ‘assessment year’ which shall be same as the ‘academic year’ (e.g .for academic year 2016-
17 the assessment year shall be 2016-17) and to impart some basic knowledge about the Service
Tax as amended by the current Finance Act up to June 30 of the academic year. and some basic
provisions of the Goa Value Added Tax Act, 2005 applicable to the current financial year, as
amended up to November 30 of the immediately preceding the current academic year.

UNIT I: (30-35 Marks, 15 lectures)

a) COMPUTATION OF INCOME FROM HOUSE PROPERTY

Definition of Annual Value u/s. 2(2).

Sections: 22, 23, 24, 25, 25(AA), 25(B), 26, 27

b) COMPUTATION OF CAPITAL GAINS:

Definition of Capital Asset u/s. 2(14) and Transfer u/s. 2(47).
Sections. 45, 47, 48.

Elementary practical problems may be covered for 5 marks on computation of short

term and long terms capital gains including exemptions under sections 54, 54B, 54EC,

& 54
c) CLUBBING OF INCOME: only for theory
Sections 60, 64(1)(ii), 64(1)(iv), 64(1)(vi), 64(1)(vii),64(1)(viii) & 64(1A)

UNIT II: (30-35 marks, 20 lectures)

a) INCOME FROM OTHER SOURCES

Section 56,57 ,58

Practical problems of Individual assessees only .

1
b) PERMISSIBLE DEDUCTIONS FROM GROSS TOTAL INCOME UNDER

CHAPTER VI-A:
Sections 80C, 80CCC, 80 CCD, 80CCE, 80CCG,

80D,80DD,80DDB,80E,80EE,80G,80GG, 80QQB,80RRB, 80TTA,80U

Unit III: (20-25 Marks, 15 lectures)

a) COMPUTATION OF TOTAL INCOME AND TAX LIABILITY:

1. Computation of total income of individual assessees only ( excluding capital gains)
as under:

a. Computation of Income from house property plus computed figures of Income

from Salaries and Profits and Gains of Business or Profession
b. Computation of Income from Other Sources (including exemptions & exclusions –
practical part) plus computed figures of Income from Salaries and Income from
house property)

[Note: Since Income from Salaries and profits and gains of Business or Profession are

covered in semester IV as part of core course, computed figures of these two heads must

be given here]

2. Computation of income tax:

Rates of income tax for individuals and calculation of income tax and cess at these

rates (on given income excluding capital gains and casual income like winnings from
lotteries etc. having specific rates of tax for 5 marks may be covered. Rebate u/s87A.

c) ADVANCE PAYMENT OF TAX, FILING OF RETURN & ASSESSMENT,

SET OFF & CARRY FORWARD OF LOSSES:

i. Advance payment of tax & payment of tax when demanded, section 210 & 211.
ii. Filing of return & assessment of income; Sections 139. 139(1), (3),(4),(5),(9), 140A,

142(1),(2),(3),143(1),(2),(3), Section 144(Reassessment not included)

iii. Set off & carry forward of losses (only for theory)

Sections 70, 71, 71B, 72, 73, 74,74A

2
Unit IV: INDIRECT TAXES
a) THE GOA VALUE ADDED TAX (VAT) ACT, 2005. (10-15marks 5 lectures )

i) DEFINITIONS:
Business, Dealer, Goods, Declared Goods, Input Tax, Manufacture, Out Put Tax, Person,

Sale, Sale Price, Turnover, Works-Contract, Taxable Turnover.

ii) Incidence of Tax, Composition of Tax, Net Tax of Registered Dealers, Input Tax Credit,

Payment of Tax.
(Note: In case of Goa VAT, small practical problems of 5 marks on computation of taxable
turnover, computation of tax thereon, computation of net tax/tax liability etc. of regular dealers
as well as dealers in composition may be covered)

b) SERVICE TAX ( 10-15 Marks, 5 lectures )

A. NEW SERVICE TAX REGIME BASED ON ‘NEGATIVE LIST’ APPROACH:

Only brief idea about what is ‘negative list’ (and not the entire list) to be covered.
B. ADMINISTRATION OF THE ACT AND BASIC PROPOSITIONS:
i). The Administration of the Act.
ii) Basic Propositions:
a) Act does not extend to Jammu & Kashmir
b) Same transaction cannot be taxed more than once under different services
c) Composite Services-Abatement
C. MEGA EXEMPTION NOTIFICATION:
1. Services provided to United Nations or an International Organisation.
2. Services provided to Developer / Unit in Special Economic Zone:
(i) Developer
(ii) SEZ
3. Value of Goods and Materials sold by service provider.
4. Threshold Exemption:
• Exemption to Small Service Providers.
• Persons excluded from Exemption Benefit:
i) Person using brand name / trade name of another person.
ii) Where service tax is payable by persons other than service providers.
• Exemption is linked with preceding year’s turnover.
New service providers (new services commenced during the year).
D. FURNISHING OF RETURN:
a) Periodicity for Filing of Return, Due Date for Filing of Return, Delay in Filing of
Return (fees for late filing of return), Filing of Revised Return, e- filing of Return.
E. RATE OF SERVICE TAX & PAYMENT OF SERVICE TAX:

3
Rate of service tax, Monthly/Quarterly Payment of Service Tax, Due Dates for Payment
of Service Tax, e-payment of Service Tax, Penalty for Failure to pay Service Tax,
Interest for Late Payment of Service Tax

Books for Study and Reference:

A. For Income Tax:

Title Author(s) Publisher

1 Taxmann’s Students Guide to Dr. Vinod Singhania & Taxmann Allied Services
Income Tax Monica Singhania. Pvt. Ltd

2 Systematic Approach To Income Dr. Girish Ahuja, Dr. Ravi Bharat Law House
Tax, Service Tax & VAT Gupta

3 Student'S Handbook On Income- T. N. Manoharan Snow White Publications

Tax, VAT & Service Tax Pvt. Ltd

4 Direct Taxes - Law & Practice Dr. Vinod K Singhania, Dr Taxmann Allied Services
Kapil Singhania Pvt. Ltd.

5 Income Tax Law and Practice Gaur V P, Narang D B Kalyani Publications

6 Income Tax Law And Practice Bhagwati Prasad Wishwa Prakashan

7 Income Tax Law and Practice Dinkar Pagare Sultan Chand & Sons,
New Delhi

8 Income Tax Law & Practice Dr.H.C.Mehrotra Sahitya Bhavan, Agra,

9 Direct Taxes – practice and B.B.Lal Konark Publishers

Planning

10 Income Tax -Law & Practice B.B.Lal and N.Vashisht Dorling Kindersley(India)
Pvt. Ltd., Delhi-110017

Bharat Law House

11 Practical approach to Income Tax Girish Ahuja & Ravi Gupta

B. For Service Tax:

1. Taxmann’s Service Tax – By S.S. Gupta, (as amended to-date)- Taxmann Allied

4
Services Pvt. Ltd.

2. Service Tax-Ready Reckoner- By V.S.Datey, Taxmann Allied Services Pvt. Ltd.

B . For Goa VAT:

a. A Guide to Goa VAT – by Sandip P Bhandare & Mangurish Pai Raikar

b. Goa Value Added Tax Manual – by Prabhu Verlekar (C.A)
c. Website: http://www.goacomtax.gov.in/

PATTERN OF QUESTION PAPER

General guidelines:

1. The question paper shall have total of 6 questions carrying 80 marks and shall be of 2

hours duration.

2. Four questions of 20 marks each to be answered.

3. Question No. 1 to be compulsory (should be a practical question)

4. Any three questions from the remaining five questions to be answered.

5. A question may be sub-divided if necessary.

Specific guidelines :

ACCOUNTING: INCOME TAX, SERVICE TAX & GOA VALUE ADDED TAX

Duration : 2 Hours Max. Marks: 80

Instructions: i) Question 1 is compulsory.

ii) Answer any 3 questions from the remaining.

5
Q. 1. Practical type four sub-questions carrying 5 marks each, covering entire syllabus

( one sub-question should be on Unit IV) (Marks-20)

Q. 2. Practical Question on Unit II i.e. computation of Income from house property.

(Marks-20)

Q. 3. Practical Question on Unit I

(a) Computation of Income from other sources. (Marks- 15)

(b) Computation of Capital Gains. (Marks-05)

Q. 4. Answer any Four out of the following in relation to the Income Tax Act: (Marks-20)

a) Short Answer type Q. on Unit I

b) Short Answer type Q. on Unit I

c) Short Answer type Q. on Unit II

d) Short Answer type Q. on Unit II

e) Short Answer type Q. on Unit III

Q. 5 Answer any Four out of the following (Marks-20)

a) Short Answer type Q. on Unit I

b) Short Answer type Q. on Unit II

c) Short Answer type Q. on Unit III

d) Short Answer type Q. on Unit III

e) Short Answer type Q. on Unit IV

Q. 6. Answer any four out of the following (Marks -20)

a) Short Answer type Q. on Unit II

6
b) Short Answer type Q. on Unit III

c) Short Answer type Q. on Unit III

d) Short Answer type Q. on Unit IV

e) Short Answer type Q. on Unit IV

7
B.COM
SEMESTER V
International Marketing Management (DSE 1s
(100 Marks 60 Lectures)
Objective: To develop an understanding of the basic concepts of International marketing

Unit 1 Introduction to International Marketing Management (25 Marks 15 Lectures)

Meaning, Features of International Marketing, Distinction between International and Domestic
Marketing, Objectives and Importance of International Marketing, Challenges in International
Marketing, Importance of International Marketing Research. International Marketing Environment.

Unit 2 Developing International Marketing. (25 Marks 15 Lectures)

International market entry strategies—Licensing, Joint Ventures and Direct Investment
Export Promotion Organisations- Trade Blocks, Free Trade Zones, Special Economic Zones, Export
Processing Zones.

Unit 3 International Product and Price Policy. (25 Marks 15 Lectures)

Global Branding, Trademarks, Packaging and Labelling. International Pricing Strategies, Factors
affecting International Product Pricing, Dumping and types of Dumping, Price Quotations.

Unit 4 International Distribution and Promotion Policy. (25 Marks 15 Lectures)

Types of International market Intermediaries, Export Marketing Communication Mix. Importance
of Export Marketing Communication, International Advertising, Trade Fairs and Exhibitions.

References:
1 Rao, P. S.. International Business- Text and Cases. Himalaya Publishing House.
2 Cherunilam, Francis. International Trade and Export Management. Himalaya Publishing
House.
3 Kotler, Philip; Keller, Kevin Lane et al. Marketing Management- A South Asian Perspective.
By Pearson Education.
4 Ramaswamy, V.S. & Namakumari. S. Marketing Management. MacMillan.
5 R, Philip & Graham, Cateora John. International Marketing. Sage Publications.
6 Ahmed, Mehtab et al. Export Management. Sheth publishers.
7 Madan, Pankaj et al. Marketing Management. Global Vision Publishing House.
8 Sherlekar, S.A. & Sherlekar, V.S. Global Marketing Management. Himalaya Publishing House.
B.COM.
SEMESTER V
DISCIPLINE SPECIFIC ELECTIVE
BANKING AND FINANCIAL SERVICES
Law and Practice of Banking –I (DSE 3)
(100 Marks, 60 Lectures)

Objectives: To introduce the student to the basic principles, practices, rules and
procedures of bank lending.

Unit I Principles of Sound Lending Working Capital Assessment and Credit

Monitoring (20 marks –
Lectures 12)

Credit Appraisal Techniques;Working capital finance and term loan finance –sources,
appraisal of proposals for working capital finance, Operating Cycle; Projected Net
WC; Turnover Method,Cash Budget; Credit Monitoring & Its Management, Base
Rate. Term loan finance consumer finance & calculation on interest on different types
of loans (EMI, SI and compound interest) Margins and Drawing Limits, procedures
and practices of personal loans, housing loans, education loans, vehicle loans.

Unit II Types of Securities & Modes of Creating Charge (30 marks –Lectures
18)
Types of securities –personal and tangible security, primary and collateral security;
suitability and valuation, measures to ensure good title, Escrow Arrangements, Trust
and Retention Arrangements. Different modes and methods of creating charge –1.
lien, 2. pledge, 3. Hypothecation, 4. Mortgage:- types of mortgage; enforcement of
mortgage, 5. assignment, 6. set-off, 7. Guarantees:- Deferred Payment Guarantees
:purpose of DPGs; Methods of Payment,Definition and Types of Bank Guarantees;
Banker’s Duty to honour Guarantee; Precautions to be taken for Issuance of Bank
Guarantee, 8. Indemnities. Advances against documents of title to goods, advances
against stock exchange securities, advances against Fixed Deposit receipts, advances
against insurance policies, advances against supply bills, land and building.
Unit III Bank Documentation (20 marks –
Lectures 12)
Need for Documentation, types of documents for loans, other documents and deeds
(Mortgage, Pledge, Hypothecation, types of letters (Guarantee, balance confirmation,
Letter of undertaking.Stamps (importance & types), legal formalities for
documentation, Execution, Attestation, Registration, Effects of Non-registration,
precautions to be taken by banks with respect to documentation.

Unit IV Banking Legislation, Supervision and Control (30 marks –

Lectures 18)
Need & Role of RBI in Supervision & Control of the commercial Banks in India,
Project appraisal and recovery measures: Non legal measures- follow up action-
onetime settlement, recovery camps. Legal measures- debt recovery
tribunal.SARFAESI Act 2002:- Definitions; Regulation & Reconstruction;
Enforcement of Security Interest; Offences & Penalties;Miscellaneous Provisions.
FEMA (Foreign Exchange Management Act, 1999):- important terms; Powers of RBI,
Regulation and Management; Recovery of Debts due to Banks and Financial
Institutions Act, 1993(DRT Act):- Debt Recovery Tribunals Objective of the Act,
Constitution of Tribunal, Procedure to be followed Enforcement process. The Legal
Services Authorities Act 1987,LokAdalat- Organization; Jurisdiction; Disposal of
Cases; Awards.

References
Books
1. K.P. Kandasami, S. Natarajan,R. Parameshwaran:Banking Law and Practise, S.
Chand & Co. Ltd, New Delhi.
2. Sukhavinder Mishra: Banking Law and Practise, S. Chand & Co. Ltd, New
Delhi.
3. Bedi H.L. &HardikarV.K.: Practical Banking Advances, UBS Publishers New
Delhi..
4. Gordon E. Natarajan K.: Banking Theory, Law and Practise, Mumbai
Himalaya, 1998.
5. Indian Institute of Banking and Finance: Legal Aspects of Banking, New Delhi,
Macmillan 2005.
6. Khubchandanib.s.: practise and law of banking, new delhi, macmillan.2000.
7. Kumar N. & Mittal R.: Banking Law AndPractise, New Delhi Anmol 2002.
8. Reddy P.N. &Appannaiah H.R. : Banking Theory and Practise, Mumbai
Himalaya, 4e.
9. Shekhar K.C. &Shekhar L.: Banking Theory and Practise, New Delhi, Vikas
Publication.
10. Varshney P.N.: Banking Law and Practise,New Delhi, Sultan Chand & Sons,
2005.
11. Prem Kumar Srivastava, Banking Theory and Practise, Himalaya Publication.
12. Financial Markets & Institutions: Dr. G,V, Kayandepatil, Dr. B.R. Sangale, Dr.
G.T. Sangle, Prof. N.C. Pawar.

Journals:-

1. The Indian Banker, published by Indian Banker Association

2. Bank Quest, published by Indian Institute of Banking and Finance
3. RBI Bulletin (Monthly), published by RBI
4. Trends and Progress of Indian Banking (Annual), published by RBI

Websites:-

1) Reserve Bank of India www.rbi.com

2) Indian Institute of Banking and Finance www.iibf.org.in
3) Indian Bankers Association www.iba.org.in
4) Institute of Banking Personal Selection www.ibps.com
5) Institute of Finance, Banking and Insurance www.ifbi.com
B.COM
SEMESTER V
DISCIPLINE SPECIFIC ELECTIVE
COST AND MANAGEMENT ACCOUNTING
Management Accounting (DSE 4)
(100 Marks, 60 Lectures)

Objective: This course provides the students an understanding of the application of

accounting techniques for management.
Unit I Introduction to Management Accounting (20 Marks, 10 Lectures)
Management Accounting: meaning , nature ,scope and functions of management accounting –
advantages, limitations of management accounting, Principles of management accounting,
Role and status of management accountant management accounting v/s financial accounting ,
tools and techniques of management accounting .
Unit II : Budgetary Control (30 Marks , 20 Lectures)
Meaning of budget , budgeting and budgetary control , objectives , merits and limitations
,Classification of Budgets, Preparation of functional budgets – sales budgets, production
budget, cost of production budget – Direct material, Direct Labour and Overhead budget, cash
budget ,Flexible budget and Master budget ( theory and practicals)
Unit III: Capital Budgeting (30 Marks ,20 Lectures)
Meaning, Methods and Evaluation of projects, traditional Methods :- Pay Back
Period/Accounting Rate of Return (practical), Scientific methods / Discounted cash flow
method-Net Present Value, Internal Rate of Return, , Profitability Index, (Internal Rate of
Return Only theory)
Unit IV: Target costing and ERP (20 Marks, 10 Lectures)
Concept – stages involved in target costing – objectives of target costing – target costing
process- advantages of target costing.
Enterprise Resource Planning (ERP) –features of enterprise resource planning, need for ERP,
scope of ERP and Benefits of ERP

Refrences:
1. Arora M N : Cost Accounting – principles and practices , vikas , new Delhi.
2. Anthony , Robert & Reece ,et,al : Principles of management Accounting ; Richard Irwin
Inc.
3. Horngren , Charles , Foster and Datar et al: Cost Accounting – A Managerial Emphasis ;
Prentice Hall , New Delhi.
4. Khan M. Y and Jain P.K : Management Accounting ; Tata McGraw Hill , New Delhi.
5. Kaplan R.S. and Atkinson A.A :Advanced Management Accounting :Prentice Hall India,
New Delhi.
6. Maheshwari, S. N. Management Accounting & Financial Control
7. M.G. Patkar, Management Accounting.
8. Drury &Taxmann, Management & Cost Accounting.
9. Jain S. P and K.L. Narang- Cost Accounting Principles and practice – Kalyani Publishers,
Ludhiana.
10. Bhar, B.K. Cost Accounting- Methods & Problems , Academic Publishers Calcutta 700073.
11. Kishore R. Cost Accounting- Taxmann Allied Service Pvt.Ltd.New Delhi.
B. COM.
SEMESTER V
BANKING & FINANCIAL SERVICES
Modern Banking Operations and Services (DSE 1)
(100 Marks – 60 Lectures)

Objectives: To acquaint the students with various financial services provided by the
banks and enable them to understand current issues and emerging trends in modern
banking operations.

Unit I An Overview of Banking & Financial Services (25 Marks - 15 Lectures)

Merchant/Investment banking, Leasing, Factoring, Forfaiting, Mutual Funds,
Portfolio Management, Wealth Management, Bancassurance, Loan Syndication,
Consumer Finance/Retail Banking, Securitization, Stock broking.

Unit II Modern Services in Banking (25 Marks – 15 Lectures)

Demat Account Services, Fund based and Non fund based services and their types,
Wholesale Banking Products; International Banking, Requirements of Importers &
Exporters, Remittance Services; Universal Banking.: Banking policy practices for
MSMES in view of the MSMED Act 2006, Performance and credit rating of bank
borrowers, Role and Functions of CIBIL; Fair Practices Code for Debt Collection;
Codes of BCSBI.

Unit III Modern Information Technology in Banking

(25 Marks - 15 Lectures)
Bank Computerization – Need & Importance, Special Electromagnetic Cards: Add-on
cards, charge cards, smart cards, green card and Kissan cards, MICR cheques, Core
banking; Mobile banking apps and security considerations, Risk Concern Areas
relating to IT in Banks, Types of Threats in E-banking; Control Mechanism;
Computer Audit; Information system Security; Information System Audit; Evaluation
Requirements.

Unit IV Current Issues and Emerging Trends (25 Marks – 15 Lectures)

Financial Inclusion: RBI definition, meaning, recommendations of Rangarajan
Committee. Pradhan Mantri Jan-Dhan Yojana.
Corporate Governance in banks: Meaning and importance; issues, principles and
practices of corporate governance in Indian banks.
Consolidation in banks: Mergers and Acquisitions – Rationale for M&A in Indian
banking; a study of post-reform mergers and acquisitions in the Indian banking sector
– their objectives, benefits and problems.
Universal Banking – Meaning, rationale, merits & demerits, Green Banking- Meaning,
concept and channels, Shadow Banking.

References

1. Basu P. (ed.) (2005): India’s Financial Sector: Recent Reforms, Future Challenges

2. Bhole L. M. &Mahakud J. (2009): Financial Institutions and Markets: Structure,

Growth & Innovations, New Delhi, Tata-McGraw Hill, 5e

3. Deva V.(2005): E-Banking, New Delhi, Commonwealth

4. Dewan B. (2011): E-Commerce, New Delhi, S. Chand

5. Indian Institute of Banking and Finance (2008): Principles & Practices of Banking,
New Delhi, Macmillan, 2e

6. Joshi V. C. (2004): E-finance – Log in to the Future, New Delhi, Response Khan
M. Y.(2004): Indian Financial System, New Delhi: Tata-McGraw Hill, 4e

7. Nagarajan N. (ed.) (2004): Bank Economists’ Conference, 2002 – Vol. I & II, Indian
Banking: Managing Transformation – Structure, Hyderabad, ICFAI, 1e

8. M Y. Khan, Financial Services, Tata McGraw Hill.

9. Justin P. &Padmalatha S. (2007): Management of Banking & Financial Services,

New Delhi, Pearson

10. Rajashekar N. (ed.) (2001): Banking in the New Millennium, Hyderabad, ICFAI
Whiting D. P.(1994): Mastering Banking, London, Macmillan, 2e

11. Rayudu C.S. (2004): E-Commerce andE-Business, Mumbai, Himalaya

Journals:-

1. The Indian Banker, published by Indian Banker Association

2. Bank Quest, published by Indian Institute of Banking and Finance
3. RBI Bulletin (Monthly), published by RBI
4. Trends and Progress of Indian Banking (Annual), published by RBI

Websites:-

1. Reserve Bank of India www.rbi.com

2. Indian Institute of Banking and Financewww.iibf.org.in
3. Indian Bankers Associationwww.iba.org.in
4. Institute of Banking Personal Selectionwww.ibps.com
5. Institute of Finance, Banking and Insurance www.ifbi.com
B.COM
SEMESTER – V
Retail Management Strategies (DSE 2)
(100 Marks – 60 Lectures)

Objective: To acquaint students with retail management strategies.

Unit I Retail Major Decisions (25 Marks-15 Lectures)

Product Decisions - 1. Types of Goods 2. Life Cycle of Goods 3. Quality.
Pricing– Price v/s value – Meaning, factors affecting retail pricing
Promotion decisions – Need, objectives and forms.

Unit II Understanding the Retail Consumer (25 Marks-15 Lectures)

Identifying and responding to changing customer profiles
Retail Shopper – Meaning and factors influencing retail shopper. Customer decision-making
process. Changing trends among the Indian consumers – Factors responsible.

Unit III Servicing the Retail Consumer (25 Marks-15 Lectures)

Customer Service – Meaning. Standardisation v/s Customisation. Importance of service in
retailing, Product enhancement through services – Principles for delivering distinctive
services. Managing customer expectations and handling complaints – Meaning, process of
handling complaints. Customer loyalty – Meaning. Customer Loyalty Programmes –
Meaning and essential features.
Concept of Customer Relationship Management.

Unit IV: Retail Strategy and Implementation (25 Marks-15 Lectures)

Growth strategies: Development, Diversification. Market penetration, Market expansion,
Retail format.
Implementing Retail Strategies process- Define the business mission, conduct a situation
Audit, Identify strategic opportunities, Evaluate strategic alternatives, Establish specific
objectives and allocate resources, Develop a retail mix to implement strategy, Evaluate
performance and make adjustments.
Retail Logistics Management – Meaning, importance.
Concept of supply chain management – Retail logistics – Push logistics v/s pull logistics.

References:
1. Pradhan, Swapna. Retail Management – Text and Cases. Tata McGraw Hill
Publishing, New Delhi.
2. Levy, Michael & Weiz, Barton A. Retailing Management. Tata McGraw Hill Publishing,
New Delhi.
3. Gilbert, David. Retail Marketing Management. Pearson Education, Delhi.
4. Lucas, George H.; Bush, Robert & Gresham, Larry. Retailing. All India Publishers and
Distributors, Chennai.
5. Madaan, K.V.S. Fundamentals of Retailing. Tata McGraw Hill.
6. Bajaj, Chetan. Retail Management. Oxford University Press, Delhi.
7. Vedamani, Gibson. Retail Management. Jaico Publishing house, Mumbai.
8. Dawson, John. International Retail Management. Jaico Publishing house, Mumbai.
9. Vedamani, Gibson G. Retail Management: Functional Principles and Practices. Jaico
Publishing house, Mumbai.
10. Singh, Harjit. Retail Managemen- A Global Perspective. S. Chand, New Delhi.
11. Gopal V. V. Retail Management. The ICFAI university press, Hyderabad.
12. Nair, Suja R. Retail Management: Himalaya Publishing house, Mumbai.
B.COM
SEMESTER V
BUSINESS MANAGEMENT (DSE 4)
Services Marketing - II
(100 Marks - 60 Lectures)

Objective: To familiarize the students with the diversity in the services sector and the unique
challenges faced by the managers in these services.

Unit I Tourism and Hospitality Services (25 marks 15 Lectures)

Tourism Services, Tourism product – meaning and components (attraction, accommodation,
transport, support and auxiliary services).
Demand factors for tourism product.
Role of tour operators and travel agents.
Hospitality Services, hospitality product – meaning and components (location, facilities,
services, image, price), major decisions in marketing of hotels, classification of hotels.

Airlines Services – meaning and feature of airline product, marketing mix for airlines.

Indian Railways – Brief profile, pricing considerations for Indian railways.

Emerging trends in tourism: i) eco tourism –meaning, concept

ii) adventure tourism - meaning, concept
iii) health tourism - meaning, concept

Unit II Banking Services (25 marks 15 Lectures)

Bank marketing – meaning and importance.
Bank Services – types of bank products available in the Indian context – savings account,
current account, recurring deposit, fixed deposit.

Forms of lending (advances) - over draft, bill discounting, retail loans, bank credit,

ATM cum debit cards, Credit cards, benefits of credit cards to all concerned parties.

Mutual funds – meaning, definition, advantages of mutual fund investments, types of mutual
funds. Systematic Investment Plan – meaning and importance.

Unit III Insurance Services (25 marks 15 Lectures)

Insurance – meaning, nature; basic principles of insurance – utmost good faith, insurable
interest, indemnity, causa proxima, mitigation of loss, contribution, subrogation, period of
insurance
Types of insurance –i) Life insurance – meaning, procedure and settlement.
ii) Non-life insurance –a) Marine insurance (meaning and types of marine insurance policies)
b) Fire insurance (meaning, and types of fire insurance policies) c) Concept of motor
insurance, health/medical insurance, crop insurance, burglary insurance.

Insurance marketing in India – need, landmark developments.

Trends in insurance - cross selling, banc assurance, their meaning, merits and demerits.
Reinsurance – concept and importance.

Unit IV Emerging trends in Services (25 marks 15 Lectures)

Green marketing – meaning, green marketing practices in service sector.
Health care services – concept, providers of health care services.
Media services – concept, buyers
BPOs, KPOs and LPOs – meaning, merits and limitations.
Courier services – concept, major players, SWOT analysis of courier industry in India.
Web marketing- concept, benefits.

References:
1) Zeithaml, Valarie & Bitner, Mary Jo. Services Marketing. Tata McGraw Hill.
2) Clow, Kenneth E. & Kurtz, David L. Services Marketing- Operation, Management
and Strategy, (Second ed). Biztantra.
3) Woodruffe, Helen. Services Marketing. MacMillan.
4) Srinivasan, R. Services Marketing – The Indian Context. Prentice Hall.
5) Rust, Roland; Zahorik, Anthony & Keiningham, Timothy. Services Marketing.
Eastern Press, Bangalore.
6) Shankar, Ravi. Services Marketing – The Indian Perspective. Excel Books.
7) Venugopal, Vasanti. Services Marketing. Himalaya Publications.
8) Indian Institute of Banking and Finance. Banking Products and Services. Taxmann
Publications.
9) Somashekar Ne Thi. Money Banking, International Trade and Public Finance.
10) Gupta, Amitabh. Mutual Funds in India – A Study of Investment Management.
Anmol Publications.
11) Indian Institute of Banking and Finance. Insurance Products (including pension
products). Taxmann Publications.
12) Tripathy, Nalini Prava & Pal, Prabin. Insurance – Theory and Practice. Prentice hall.
B.COM
SEMESTER V
DISCIPINE SPECIFIC ELECTIVE
COST AND MANAGEMENT ACCOUNTING
Techniques of Costing (DSE 3)
(100 Marks , 60 Lectures )

Objective: To provide the students an understanding of the application of techniques of

costing
Unit I Marginal Costing (30 Marks, 20 Lectures)
Meaning , definition and objectives of marginal costing, comparison between absorption
costing and marginal costing , preparation of marginal cost statement , marginal cost equation ,
P/V ratio ,break even analysis , margin of safety ,angle of incidence .(Theory and practical
problems) .

Unit II Application of Marginal Costing in Decision Making (20 Marks , 10 Lectures)

Profit planning, key factor analysis, pricing decision, product decision, market decision, sales
mix, make or buy decision.

Unit III Standard Costing and Variance analysis (30 Marks , 20 Lectures )
Meaning of standard cost and standard costing , merits and limitation of standard costing,
standard cost v/s estimated cost , variance analysis - Different types of variances – Material,
Labour and overhead variances(theory and problems)

Unit IV Management Control ( 20 Marks , 10 Lectures )

Meaning , Need of management control system, Designing of management control system,
Performance budgeting, Balanced score card, Transfer Pricing, Management Reporting –
General principles of reporting, classification of Reports.
Refrences:
1. Patkar, M.G. Management Accounting.
2. Prasad, N. K.Principles and practice of cost Accounting
3. HiNgorani, Ramanathan & Grewal, Management Accounting.
4. Saxena, U. K. & C.D. Vashist, Advanced Cost & Management Accounting
5. Drury &Taxmann, Management & Cost Accounting.
6. Jain S. P and K.L. Narang- Cost Accounting Principles and practice – Kalyani Publishers,
Ludhiana.
7. Bhar, B.K. Cost Accounting- Methods & Problems , Academic Publishers Calcutta 700073.
8. Kishore R. Cost Accounting- Taxmann Allied Service Pvt.Ltd.New Delhi.